Every retailer needs a website. Every dentist, lawyer, accountant and minister needs one. Every cafe, restaurant, coffee shop and nightclub needs one. Every business listed in the Yellow Pages needs a presence on the Internet – it’s where your customers expect to find you.

According to Google, by 2013, mobile Internet use will surpass desktop use. So, if you think a mobile website is a waste of business dollars, think again. The whole world is “going mobile.” This sharp increase in mobile browser usage signals a significant shift in how users consume content online!!

It takes only a byte or two of outdated information for visitors to conclude they’ve hit a dead end or landed on an orphaned site. Internet-savvy businesses refresh their websites’ content regularly and redesign their sites at least once a year.

Too many business owners think marketing is like a trip to the dentist – something you just gotta do every six months or so. But when marketing is continuous and targeted rather than occasional and shotgun, business gets easier.

Too many business owners think marketing is like a trip to the dentist – something you just gotta do every six months or so. But when marketing is continuous and targeted rather than occasional and shotgun, business gets easier.

When done right, e-mail marketing is not only breathtakingly affordable but also extremely effective.

There’s no shortage of advice about what to put on your website. But what about elements you should avoid? Poor planning, bad content, special effects and neglect can lead to lost business, security concerns, and other headaches.

Why do so many businesses build websites, invest in online marketing campaigns and then devote little or no effort to analyzing the return on their investment? Find out where your traffic is coming from, and why.

Every retailer needs a website. Every dentist, lawyer, accountant and minister needs one. Every cafe, restaurant, coffee shop and nightclub needs one. Every business listed in the Yellow Pages needs a presence on the Internet – it’s where your customers expect to find you.

You’ve got a search engine-friendly website that’s skillfully optimized for your keywords. But then you do a keyword search and … nothing. Now what?

Think you need to be a professional to write articles for your website? Think again. You can draw from your experience to create a series of online articles to achieve publicity and subsequent sales.

Blogs, articles, and posts have become a mainstay for many businesses looking for an effective, low-cost way to market themselves. Blogging can help a business attract an audience, build credibility, and increase online visibility.